Galeries Art Hunt

Augmented art treasure hunt

The Galeries commissioned Code on Canvas, EyeJack and Will O’Rourke to create an Augmented Reality exhibition as part of their campaign, The Artists’ Playground ’17 for Art Month Sydney. The exhibition featured works from artists around the world which come to life with sound and animation when viewed through our EyeJack app.

The Galeries selected works from EyeJack's flagship product, the Prosthetic Reality AR book. The artworks were presented throughout The Galeries in various formats, from massive hanging frames to window and floor decals. We also added a gaming element to the activation, encouraging players to unlock all the augmented artworks with the chance to win prizes from selected stores at The Galeries.